3 Runway Tech Trends You Need to Know Now
Some of the coolest developments to come down the catwalk during fall 2016 New York Fashion Week were turbo-charged by the latest technology. From cool girl fitness trackers to dresses that quite literally glow, here’s everything you need to know about our favorite style-meets-tech fusions.
Fitbit Launches a Collaboration with Public School
Chances are you’ve tracked your steps or monitored your sleep with one of their smart devices, but later this year your Fitbit will have a whole new look and feel thanks to a collaboration with N.Y.C.-based cool girl brand Public School. Designers Maxwell Osborne and Dao-Yi Chow created interchangable bands for the new Fitbit Alta that range from high-end, street style-inspired creations to functional printed sport bands. Models in their spring 2016 runway show debuted the styles, which will launch later this year.
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Rebecca Minkoff Makes Pieces Available to Order Immediately
Thanks to our click-happy online shopping habits, designers are starting to rethink how quickly they make runway pieces available for purchase. Rebecca Minkoff introduced her first-ever See Buy Wear fashion show, which featured spring pieces that were all available immediately or within the next 30 to 45 days on the brand’s e-commerce site, rather than showing fall pieces. “What this model aims to do is get the consumer excited about retail again while letting our media, retail, and influence partners become heroes to their consumers and followers by breaking down the barriers and allowing them to be a part of the conversation,” says Minkoff.
Chromat Sends LED Dresses Down the Runways
Intel joined forces with the innovative N.Y.C. label Chromat to create dresses and sportswear that quite literally glowed. Thanks to embedded LED technology, the pieces from the fall Lumina collection lit up in neon when models activated the technology using small handheld sensors. This isn’t Chromat’s first wow-worthy fashion moment: The company has also showcased graphic 3D-printed dresses.